Go Back Email Link

Vintage Hershey’s Chocolate Cake (1970s)

A rich, moist chocolate layer cake inspired by a beloved 1970s Hershey’s recipe. Easy to make, deeply chocolaty, and perfect for birthdays, gatherings, or when nostalgia calls.

Ingredients
  

  • cups all-purpose flour
  • ¾ cup Hershey’s unsweetened cocoa powder
  • teaspoons baking powder
  • teaspoons baking soda
  • 1 teaspoon salt
  • 2 cups granulated sugar
  • 2 large eggs room temperature
  • 1 cup milk or buttermilk for extra richness
  • ½ cup vegetable oil
  • 2 teaspoons pure vanilla extract
  • 1 cup boiling water

Instructions
 

  • Heat your oven to 350°F (175°C). Grease and flour two 9-inch round cake pans, making sure to shake out the extra flour so the cakes won’t stick.
  • In a large bowl, whisk together the flour, cocoa powder, baking powder, baking soda, salt, and sugar. This helps everything mix evenly.
  • Add the eggs, milk (or buttermilk), oil, and vanilla. Beat with a mixer on medium speed for 2 minutes until the batter is smooth and thick.
  • Slowly pour in the boiling water while stirring. The batter will look thin—this is normal. It helps bring out the chocolate flavor.
  • Divide the batter between the two pans. Tap them lightly on the counter to pop any air bubbles. Bake for 30 to 35 minutes, or until a toothpick comes out clean.
  • Cool the cakes in the pans for 10 minutes. Then take them out and place them on wire racks to cool completely.
  • Once cooled, frost the cake with your favorite chocolate frosting. Spread it between the layers, then cover the top and sides.